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Men's fashion 728 by 90

Sunday, 19 January 2014

She Has More Followers Than Vogue Magazine, Bethany Mota, a Mogul in The Making

Bethany Mota is only 18-years-old but thanks to the wild popularity of her videos about shopping she's more popular online than Vogue magazine and has her own national branded line of clothing and jewelry.

She's a mogul in the making whose personal videos are on the road to making the Northern California teen a fashion icon. The 18-year-old has her own branded fashion line at teen-centric mall staple Aeropostale and more people follow her shopping 'haul' channel on YouTube than Lady Gaga and she has more Instagram followers than Vogue, Elle, Marie Claire, Glamour, and Cosmo combined.

The Northern California teen is turning a hobby she started at 14 into a million dollar phenomenon before she's even moved out of her parents house and it's all thanks to a YouTube.

'Hi. I'm Bethany. I'm a Youtuber,' she writes on one of her many social media accounts. 'My viewers are my besties and I love them bunches!'

          

          

Despite her growing success, Mota is still largely an online celebrity as opposed to a red-carpet walking source of magazine gossip.

Which means you won't be catching the teen in a tabloid any time soon. In fact, you're more likely to catch her hanging out alone in her childhood room watching fellow YouTube stars.
'Whenever I have free time I love to just lay in my bed and watch YouTube videos, watch movies,' she told Business Insider. 'Just basically do nothing.'

The Aeropostale gig isn't even her first partnership. The bubbly teen has worked with JC Penney and Forever 21 in the past.

And despite it all, she manages to stay grounded.
'I don't want to do something unless it feels organic,' she said. 'True to me, who I am and what my channel represents.'

Mailonline

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